Lead and managed website content development, strategy and revenue opportunities for small organizations; content expertise for BAU and projects on enterprise-level digital teams.
Liaised with stakeholders on strategy and scope for an HOA website that provides service information to residents and refreshes the subdivision's brand
Created wireframes, created design stylesheet and updated logo
Wrote, edited and updated content; conceptualized and improved content categories (Pool, Lake, Clubhouse, etc.) with SMEs
Produced and programmed pages using WordPress
Promoted new website to audience with email, print and social media messaging